{"id":14610,"date":"2025-03-31T06:00:38","date_gmt":"2025-03-30T23:00:38","guid":{"rendered":"https:\/\/bitcoinvn.io\/news\/?p=14610"},"modified":"2026-06-06T11:18:33","modified_gmt":"2026-06-06T04:18:33","slug":"bitcoinvn-invests-in-mystorage","status":"publish","type":"post","link":"https:\/\/bitcoinvn.io\/insights\/bitcoinvn-invests-in-mystorage\/","title":{"rendered":"BitcoinVN invests in MyStorage &#8211;\u00a0leading self-storage provider in HCMC, Vietnam"},"content":{"rendered":"<p><em>While we have been slow to disclose, we plan to follow up in the coming weeks with additional official announcements on investments our team has made in recent months.<\/em><\/p>\n<p><em>If you\u2019re interested in what has caught our attention and where we\u2019ve allocated capital, stay tuned &#8211; more updates will be published on BitcoinVN News in the weeks ahead.<\/em><\/p>\n<p>The BitcoinVN team is happy to disclose a further investment made in a locally grown, heavily technology-driven startup in Ho Chi Minh City.<\/p>\n<p>As part of our ongoing efforts to support businesses that align with our vision, we have backed <a href=\"https:\/\/mystorage.vn\"><strong>MyStorage<\/strong><\/a>, a growing player in Vietnam\u2019s self-storage market.<\/p>\n<h2><strong>How MyStorage was validated<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-14624 size-medium\" src=\"https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-7-300x225.jpg\" alt=\"MyStorage moving truck and staff loading boxes in Ho Chi Minh City\" width=\"300\" height=\"225\" srcset=\"https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-7-300x225.jpg 300w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-7-80x60.jpg 80w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-7-265x198.jpg 265w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-7.jpg 480w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>In the fall of 2024, BitcoinVN\u2019s leadership team decided to move ahead and participate in the latest investment round by the fast-growing self-storage provider MyStorage, under the leadership of American-German entrepreneur Aric Austin.<\/p>\n<p>As with our <a href=\"https:\/\/bitcoinvn.io\/insights\/why-we-invested-into-neutronpay\/\" target=\"_blank\" rel=\"noopener\">previous investment in Southeast Asia\u2019s leading Lightning service provider Neutronpay<\/a>, our team had been following the journey of the founder for several years before becoming an active (and satisfied!) customer and user of the product.<\/p>\n<p>As BitcoinVN operates with a light physical infrastructure, MyStorage has proven to be an ideal fit for scaling our temporary and extended storage needs. Their seamless, transparent, and efficient service has made working with them a strategic match.<\/p>\n<p>The ability to book transport directly through MyStorage further simplifies logistics, allowing us to save on our scarcest resources:<\/p>\n<p>Time and mental capacity &#8211; so we can stay focused on solving the big problems for our own customers.<\/p>\n<p>While the investment made is, in the grand scheme of things, not significant <em>(as our team prepares for <a href=\"https:\/\/x.com\/Bitcoin_Vietnam\/status\/1874006696915591643\" target=\"_blank\" rel=\"noopener\">further investments into our digital and physical infrastructure<\/a> to provide a faster, smoother, more redundant, reliable, and resilient service offering)<\/em>, it stands as a demonstration of our trust and confidence in Aric and his team to execute their vision.<\/p>\n<p>Simply put &#8211; we\u2019re <strong>putting our money where our mouth is.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-14627\" src=\"https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-4.jpg\" alt=\"MyStorage self-storage facility entrance in Ho Chi Minh City\" width=\"300\" height=\"400\" srcset=\"https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-4.jpg 700w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-4-225x300.jpg 225w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-4-696x928.jpg 696w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-4-315x420.jpg 315w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>While business investments inherently come with risks, and <a href=\"https:\/\/bitcoinvn.io\/custody\/\" target=\"_blank\" rel=\"noopener\">&#8220;just hodling Bitcoin&#8221; (the right way)<\/a> may offer a safer risk\/reward profile, we believe in the proven execution capabilities, a clear market need (which we\u2019ve experienced firsthand), and the ongoing economic growth of Vietnam &#8211; particularly in its key hub, Ho Chi Minh City, as reflected in our own HQ location.<\/p>\n<p>That Aric launched a highly kinetic business and successfully navigated it through the lockdown years of 2020 and 2021 proves his ability to withstand even extremely adverse circumstances.<\/p>\n<p>Keeping any business afloat during that time was no small feat &#8211; let alone one heavily dependent on moving goods in the physical world.<\/p>\n<p>Not only that, MyStorage did not just hold on but actually expanded from its original facility in Thao Dien to a much larger flagship facility in Thu Duc once the initial concept was proven and the demand to scale operations arose.<\/p>\n<h2><strong>The opportunity spotted and seized by MyStorage<\/strong><\/h2>\n<p>Most traditional warehouses in Vietnam are run in an \u201cold-school\u201d way, designed for large-scale bulk import and export operations.<\/p>\n<p>This creates a gap in the market, especially in a rapidly urbanizing society with higher-density living and the global shift toward online commerce, where goods are marketed and sold directly via social media channels.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-14628 size-full\" src=\"https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-3.jpg\" alt=\"MyStorage founder Aric Austin speaking into a microphone\" width=\"800\" height=\"625\" srcset=\"https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-3.jpg 800w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-3-300x234.jpg 300w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-3-768x600.jpg 768w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-3-696x544.jpg 696w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-3-538x420.jpg 538w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>Renting commercial space in Saigon is expensive, which makes it a major challenge for new entrepreneurs who are just starting out and need storage. MyStorage offers flexible solutions that help bridge this gap, allowing entrepreneurs to operate when their apartment cupboard is no longer enough, but they\u2019re not yet at a scale that justifies the cost of renting physical store space in Ho Chi Minh City.<\/p>\n<p>As such, MyStorage provides essential infrastructure for new entrepreneurs to scale their businesses with low overhead costs, while offering the flexibility to scale. In doing so, it directly contributes to the entrepreneurial growth and dynamism in Vietnam.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-14621 size-full\" src=\"https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-10-1.jpg\" alt=\"MyStorage team standing in front of a branded van at the Thu Duc facility\" width=\"800\" height=\"354\" srcset=\"https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-10-1.jpg 800w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-10-1-300x133.jpg 300w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-10-1-768x340.jpg 768w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-10-1-696x308.jpg 696w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>That MyStorage operates <em>&#8220;on a different level&#8221;<\/em> becomes evident upon visiting their spotless and well-organized facility in Thu Duc.<\/p>\n<p>Everything is in its place &#8211; no clutter or flotsam &#8211; just a streamlined, clean, and well-run operation with meticulous attention to detail.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-14623 size-full\" src=\"https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-8.jpg\" alt=\"Aric Austin inside a blue MyStorage self-storage corridor in Thu Duc\" width=\"800\" height=\"533\" srcset=\"https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-8.jpg 800w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-8-300x200.jpg 300w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-8-768x512.jpg 768w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-8-696x464.jpg 696w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-8-630x420.jpg 630w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>Aric and his team also tapped into new opportunities by expanding into real estate partnerships, providing secure and flexible storage solutions within unused and underutilized spaces in larger commercial and residential buildings. This expansion increased the footprint of their self-storage solutions across a wider area of Vietnam\u2019s largest city.<\/p>\n<p>In 2025, Aric and his team launched Vietnam\u2019s first dedicated wine storage facility, which once again bets early on a rapidly rising trend from a very low base level, replicating the model that worked in other Asian megacities that have been on a similar journey of rapidly bringing wealth, prosperity, and the finer things in life to a rapidly expanding affluent middle class.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-14626 size-full\" src=\"https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-5.jpg\" alt=\"Entrance to MyStorage wine storage facility in Vietnam\" width=\"800\" height=\"450\" srcset=\"https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-5.jpg 800w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-5-300x169.jpg 300w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-5-768x432.jpg 768w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-5-696x392.jpg 696w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-5-747x420.jpg 747w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<h2><strong>Transformation of Ho Chi Minh City into an International Financial Centre<\/strong><\/h2>\n<p>Most recently, alongside various ambitious plans to make Vietnam a fully developed nation by mid-century, the country has selected Ho Chi Minh City as the location for its first International Financial Centre.<\/p>\n<p>While expectations are running high, Dominic Scriven, chairman of Dragon Capital, Vietnam\u2019s leading fund manager, has <a href=\"https:\/\/tuoitre.vn\/chu-tich-dragon-capital-manh-dat-co-nhieu-giao-dich-lam-an-trung-tam-tai-chinh-se-hinh-thanh-20250113160557136.htm\" target=\"_blank\" rel=\"noopener\">pointed out that investments in infrastructure and logistics must remain a top priority<\/a> to attract more commercial activity to the city.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-14625 size-full\" src=\"https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-6.jpg\" alt=\"Dominic Scriven of Dragon Capital discussing Ho Chi Minh City's financial centre ambitions\" width=\"800\" height=\"497\" srcset=\"https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-6.jpg 800w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-6-300x186.jpg 300w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-6-768x477.jpg 768w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-6-356x220.jpg 356w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-6-696x432.jpg 696w, https:\/\/bitcoinvn.io\/insights\/wp-content\/uploads\/2025\/03\/BitcoinVN-invests-MyStorage-6-676x420.jpg 676w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>We view our investment in MyStorage through this lens &#8211; contributing to the development of infrastructure and logistics required for a modern megacity in Asia, making commerce smoother and reducing friction for new entrepreneurs launching and scaling their operations, as well as global talent relocating to Ho Chi Minh City.<\/p>\n<p>We are looking forward to collaborating further with Aric in the years to come and wish him and his team further persistence to expand and innovate in the burgeoning self-storage sector in Vietnam!<\/p>\n<p>\u2014<\/p>\n<p><em>If you&#8217;re interested in investing alongside BitcoinVN and Aric\u2019s team, you can review the opportunity further <a href=\"https:\/\/www.mystorage.vn\/investment\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/em><\/p>\n<p><em>Please note that this is not financial advice, and we encourage you to conduct your own due diligence.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BitcoinVN discloses its investment in MyStorage, a Ho Chi Minh City self-storage startup supporting entrepreneurs, logistics, and urban growth in Vietnam.<\/p>\n","protected":false},"author":14,"featured_media":14630,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,10444],"tags":[],"class_list":["post-14610","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bitcoinvn-business","category-featured"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BitcoinVN invests in MyStorage -\u00a0leading self-storage provider in Ho Chi Minh City<\/title>\n<meta name=\"description\" content=\"BitcoinVN invests in MyStorage, a fast-growing self-storage startup in Ho Chi Minh city, Vietnam. 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