{"id":137747,"date":"2026-07-07T20:44:30","date_gmt":"2026-07-07T13:44:30","guid":{"rendered":"https:\/\/bitcoinvn.io\/insights\/?p=137747"},"modified":"2026-07-08T06:26:39","modified_gmt":"2026-07-07T23:26:39","slug":"gram-replaces-ton-branding","status":"publish","type":"post","link":"https:\/\/bitcoinvn.io\/insights\/gram-replaces-ton-branding\/","title":{"rendered":"Gram replaces TON branding – higher instant swap limits now supported"},"content":{"rendered":"

TL;DR:<\/i><\/b> The TON ecosystem is transitioning back toward the Gram brand, and BitcoinVN now supports higher instant swap limits for Gram (TON) assets, including <\/span><\/i>USDT on the TON network.<\/span><\/i><\/a> This article is not investment advice. Users should exercise extreme caution and conduct their own thorough due diligence before investing in cryptocurrency.\u00a0<\/span><\/i><\/p>\n

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While the<\/span> crypto markets overall remain under significant cyclical and structural pressure<\/span><\/a> these days, one of the more widely utilized cryptocurrencies, TON – or as it is now known, Gram – continues to make moves to further entrench itself within the global crypto economy.\u00a0<\/span><\/p>\n

And while we remain generally highly skeptical of most crypto projects – and would urge even greater caution when it comes to investing actual money into them – it also cannot be ignored that Telegram founder Pavel Durov is one of the most impactful tech founders of the early 21st century.<\/span><\/p>\n

If you deliver an app with more than a billion monthly active users, then whatever your personal opinion of Durov or Telegram may be, those are still very noteworthy numbers – a level of distribution and service at scale that very few technology providers have ever been able to achieve.<\/span><\/p>\n

\"Chart<\/p>\n

While Gram (TON) is certainly a highly centralized cryptocurrency project – and makes less effort to bamboozle the public about it than many other pseudo-decentralized cryptocurrencies – this is still a caveat people should keep in mind when exposing themselves to Gram (TON).<\/span><\/p>\n

It is essentially a token that lives and dies with the success of Telegram Messenger and its founder Pavel Durov. If Telegram continues to do well – and we currently do not have any particular reason to expect its demise in the near or medium term – then the project will likely remain active and alive.<\/span><\/p>\n

Should that ever change, however, the outlook for Gram (TON) would obviously worsen fundamentally, and it could, like so many thousands of abandoned crypto projects before it, likely turn into another zombie project.<\/span><\/p>\n

In other words, Gram (TON) carries a significant key-man risk – one that genuinely decentralized cryptocurrency projects simply do not have.<\/span><\/p>\n

Price performance of Gram (TON)<\/b><\/h2>\n

Now, we are well aware that many people “interested in cryptocurrency” care very little about the underlying technology and instead focus almost exclusively on one question:<\/span><\/p>\n

“Can I get rich with it? Will buying this thing make me a lot of money?”<\/i><\/b><\/p>\n

While we’re certainly not here to provide financial advice – and would in fact encourage you to reconsider an investment philosophy that ignores fundamentals in favour of hype-driven narratives (as such an approach often results in transferring your capital to more disciplined market participants) – let’s nevertheless take a look at the historical price performance of TON (Gram) compared with the industry’s benchmark asset, Bitcoin (BTC).<\/span><\/p>\n

\"Credits
Credits to BitBo<\/a> for their outstanding charting & data work<\/figcaption><\/figure>\n

\u2026and – as many people still like to measure their assets versus the \u201cworld reserve currency\u201d USD (a broken yardstick in our opinion, but you can learn more about this in other places)…<\/span><\/p>\n

\"Chart<\/p>\n

Now, we have to admit that these numbers surprised us somewhat – and perhaps they should also give the Bitcoin community pause and prompt some serious reflection on how we arrived here. Once “Number Go Up” (NgU) became accepted as an almost inevitable law of nature, it arguably ceased to work. Strip away the extraordinary early-adoption years of the 2010s, and the investment picture of the 2020s suddenly looks far more sobering.\u00a0<\/span><\/p>\n

While price action should never be the primary criterion for evaluating an investment – and is, over a sufficiently long time horizon, largely a derivative of the strength of an asset\u2019s underlying fundamentals – the fact that Bitcoin has essentially been \u201ctrading sideways\u201d over much of the past half-decade should serve as an early warning sign.<\/span><\/p>\n

If we do not put in the work to protect and strengthen Bitcoin\u2019s fundamental value proposition, the market results will ultimately reflect that.<\/span><\/p>\n

Our own observation is that genuine Bitcoin adoption – people holding their own keys and using Bitcoin directly, whether as a savings vehicle or a payment network – has progressed considerably more slowly than many enthusiasts of the 2010s had projected and anticipated.<\/span><\/p>\n

That is <\/span>not<\/b> to suggest that optimizing for price at the expense of Bitcoin’s underlying value proposition is the correct response.<\/span><\/p>\n

In fact, one could argue precisely the opposite. The increasing focus on “optimizing for price” through various paper wrappers around Bitcoin – financial products that Wall Street is more than happy to sell in effectively unlimited quantities to a steady supply of willing buyers – has arguably diverted attention away from building hard technology and protocol-adjacent infrastructure for end users, and toward ever more complex forms of financial engineering that bury actual Bitcoin beneath layers of claims, custodians and counterparties.<\/span><\/p>\n

As for Gram (TON) itself:<\/span><\/p>\n

Generally, in our view, it makes very limited financial sense to allocate longer-term savings into assets with large \u201cminted-out-of-thin-air\u201d pre-allocation overhangs, where early institutional investors eventually need to exit in order to generate returns for their fund LPs.<\/span><\/p>\n

In simple terms: you are paying market prices for something that others received either for free or for pennies on the dollar – and which they now need to monetize in order to demonstrate to their investors that their capital was allocated successfully.<\/span><\/p>\n

Even more so, tokens generally do not provide the same level of investor rights, legal protections, or governance mechanisms that shareholders in listed companies typically enjoy.<\/span><\/p>\n

Combined with the severe key-man risk outlined above – namely, the risk that Telegram declines in relevance or strategically withdraws support from Gram (TON) – this makes Gram (TON) a questionable vehicle for ordinary savers looking to allocate long-term capital.\u00a0<\/span><\/p>\n

With that said, we are not your financial advisor and you are of course free to ignore such cautionary disclaimers at your own discretion.\u00a0<\/span><\/p>\n

If you are more of a short-term speculator – not a lifestyle we endorse, but one we understand is nevertheless quite common these days – Gram (TON) at least has serious backing from Telegram and its founder, who has remained committed to the project through years of legal challenges.<\/span><\/p>\n

That does not necessarily make it a great investment. But compared with 99% of other \u201ccrypto projects\u201d that essentially take your money and run while dressing it up in prosaic, verbose language about \u201chanding it back to the community\u201d, Gram is perhaps one of only a small handful of coins that has seen actual real-world usage beyond pure price speculation.\u00a0<\/span><\/p>\n

\"DCA<\/p>\n

If all of this sounds like far too much work – and you have no desire to become a part-time analyst, spending countless hours reading charts, digging through on-chain data, and following the latest market rumours in an attempt to “beat the game” against hundreds of thousands of other market participants worldwide – you can also simply chill out and take advantage of <\/span>BitcoinVN’s new DCA feature: set it and forget it.\u00a0<\/span><\/a><\/p>\n

Utility of Gram (TON)\u00a0<\/b><\/h2>\n

As mentioned above, Gram (TON) is one of the few coins that has seen some actual real-world traction though this comes with an important caveat:<\/span><\/p>\n

That traction remains largely concentrated within Telegram and its surrounding ecosystem.\u00a0 However, Telegram itself is a very large market: over one billion users, strong distribution, and a generally developer-friendly environment that allows people to build mini-apps and integrations relatively seamlessly.<\/span><\/p>\n

In that sense, Gram (TON) is somewhat comparable to a form of \u201cairline miles\u201d inside a very powerful network. It may not be the base layer of a truly decentralized financial system, but it does have utility within an ecosystem with significant reach.\u00a0<\/span><\/p>\n

As long as Telegram retains a similar level of popularity and attention, and as long as Durov and his team continue to support the project, there should likely remain ongoing demand for Gram (TON) tokens. That demand creates a persistent bid for the asset, as users need the token to perform certain transactions inside the ecosystem.<\/span><\/p>\n

\"Telegram
Telegram founder Pavel Durov represents a significant key-man risk for Gram (TON) holders.<\/figcaption><\/figure>\n

This is not entirely different from Tron, Ethereum, or other \u201cplatform tokens\u201d. They may or may not be attractive long-term investments, but due to their widespread distribution and usage, there is ongoing market demand for their tokens because they are required to conduct specific transactions and activities within their respective ecosystems.<\/span><\/p>\n

As for Gram (TON), some of the more notable use cases include:<\/span><\/p>\n